Welcome …

… to our 5th EMU Ezine – Auditories Need to Talk! – distributed to ALL who seek to ensure information and learning is – Enjoyable, Memorable, Useful!

In my last ezine, I highlighted a challenge a colleague of mine was having with some participants disrupting workshops by talking excessively and dominating the group. This reminded me of something Sharon Bowman said in her book ‘Presenting with Pizzazz’ – ‘the person doing the most talking is often doing the most learning’.

	Somewhere between 25%-30% of your average audience may have a preference towards using the auditory sense to take in and make sense of learning; although we are all capturing and storing auditory information all the time. Auditory learners will enjoy discussions, reading aloud, recording their learning, telling stories, describing processes they’ve just learnt, and talking out loud while they solve problems. Before the printing press was invented, most information was transmitted auditorially, and in many communities and cultures, oral traditions may be much stronger than in places where the printed word rules (think of our ‘silence please’ approach in the home of the printed word – the library!).
	So next time you encounter someone who ‘talks too much’, remember that they may have a strong auditory preference, or may be used to learning through discussion, so do ensure that activities are included in the learning to appeal to this preference. And the good news is - you will not only be helping your auditory learners to have a memory of their learning, but also encouraging learners with other sensory preferences to tune up their own auditory skills!
	Sometimes I have noticed that auditory learners may make no notes, which could affect their ultimate memory, so do encourage them to record the key points in their own way; the creation of rhymes, raps and auditory mnemonics to review what they’ve just learnt will ensure auditory learners are more likely to go on to use their learning to achieve personal and workplace results. And musical reviews are often creative and humorous ways to end a learning session for everyone.

How could these EMU ideas inspire you to develop
and deliver information and learning differently?

Our second stopping off point for this year’s ‘Maximising Impact™’ nationwide tour is Winchester on 31st March. As this is the only date we’ve currently got booked in the south this year, call me now on +44 (0)1494 876 390 to be sure of securing one of the final places!
http://www.braininbusiness.com/max-impact/mi-brochure-2008.pdf (opens in a new window).

Our further dates are in the North on 26th June and the Midlands on 29th September.

Places are always strictly limited to ensure maximum learning for all, so to be sure of a place in a venue that suits you, you can now register your interest in this master class of brain-based knowledge through the events page at www.braininbusiness.com (opens in a new window).

As part of our commitment to provide resources for a wider range of sensory preferences, you may know that my colleague Stella and I recorded our first teleseminar ‘Using the Brain in Business – What’s in it for Me?’ in January. This now forms a valuable free bonus (worth £47) to our first ebook ‘Learning – Begin with the Brain in Mind’. Look out for the publicity about that coming soon!

Stuck for ideas? If you need inspiration to Embed an EMU in the information and learning you present, just call Ann on +44 (0)1494 876 390.

Ann Grindrod